Author Archives: HC Customer Service Team

Top 4 ways to get your holiday cards noticed

Top 4 ways to get your holiday cards noticed: FIRST: Order industry specific cards from www.CardsCheaper.com so your customers visualize your company when they get your card. SECOND: Add holiday graphics to your envelope imprint to make it festive and ensure the … Continue reading

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Good Customer Service is an Art!

   CUSTOMER SERVICE…                                             Each letter within the title provides a clue to help improve our skills! C U S T O M E R Communicate regularly. Out of site; out of mind. Understand your product or service. Your knowledge is a … Continue reading

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Customer Service Skills – #1

SKILL #1: PATIENCE   They say “patience is a virtue“. They’re right! While we sometimes wish our customers would be more patient, it is important that WE understand that OUR patience with our customer is what really matters. Because without it, … Continue reading

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Customer Tip #4

CUSTOMER TIP: Walk the walk. It’s unfair to expect a positive attitude and a good work ethic from your staff, if you complain about your customers or goof off at work. You may feel you’ve ‘paid your dues’ but you … Continue reading

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Customer Tip #3

CUSTOMER TIP: Words have meaning. At least, they should. Unfortunately more often than not, in this new age of slogans and gimmicks, mission statements and goal setting, companies forget to “say what they mean, and mean what they say”. Just … Continue reading

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Customer Tip #2:

CUSTOMER TIP: Educate! Whether you provide a product or service, educating your customers on the process of working with you helps them feel more comfortable with you and more confident in your company. Selling a product: Don’t just hand them … Continue reading

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Customer Tip #1:

Industry specific holiday cards and thank you cards are a great way to show your appreciation and to stay in touch with your customers during times they may not be doing business with you. For other tips check back here … Continue reading

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Business Survival Tip for today’s economy

The $64,000 question… How do I keep my customers?  Right now, more than ever, holding on to the customers we have is priority number one.  Believe the adage, it costs 5X more to gain new customers than hold onto current … Continue reading

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Accounting industry marketing strategies and industry specific greeting cards.

While there are plenty of marketing strategies for CPAs, 2 stand out as key strategies for longevity. 1) Target carefully. Many firms are focusing more heavily in tighter niches: start up businesses, indsutry specific businesses, etc. You become more experienced in … Continue reading

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Where do I spend my marketing dollars?

Although this will vary by industry – the overwhelming thought this year is to spend the bulk of your budget on the clients you already have. We know it costs more to get new clients than keep existing ones… some of that … Continue reading

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